Content DNA by John Espirian (2020 Paperback) Marketing & Branding Book
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Product details
| Management number | 61926834 | Release Date | 2026/03/03 | List Price | $13.77 | Model Number | 61926834 | ||
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Content DNA by John Espirian is a practical guide to building a consistent and recognisable brand across all platforms.
In today’s fast-moving digital marketplace, standing out requires more than just producing content — it requires clarity, consistency, and congruence. This book shows you how to define the “shape” of your brand so you can be noticed, remembered, and preferred.
You’ll learn how to:
Build a recognisable and consistent brand identity
Develop a clear, memorable value proposition
Create content that builds authority and trust
Align messaging across multiple platforms
Includes a foreword by Mark Schaefer.
Ideal for entrepreneurs, marketers, consultants, and small business owners looking to strengthen their online presence.
| Category | Books > Other Books |
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| Size | N/A |
| Brand | None |
| Condition | New |
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